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Results: 54% of Americans find personalized advertising unsettling

Published on 03/15/2025
By: Tellwut
2912
Living
Source: https://www.marketingdive.com/press-release/20250306-54-of-americans-are-creeped-out-by-personalized-advertising-yougov-report-2/
1.
1.
A majority (54%) of Americans say they are creeped out when they see advertisements that are personalized based on their online behavior, according to a new report from YouGov. How do you feel about personalized ads?
A majority (54%) of Americans say they are creeped out when they see advertisements that are personalized based on their online behavior, according to a new report from YouGov. How do you feel about personalized ads?
I find personalized ads unsettling
42%
1205 votes
I don't mind personalized ads
18%
535 votes
I don't notice or care about personalized ads
18%
509 votes
I use an ad blocker so don't see ads
10%
282 votes
Undecided
13%
369 votes
2.
2.
Have you ever purchased something because of a personalized ad? Comment below what it was!
Yes
16%
465 votes
No
84%
2435 votes
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